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Release of 'Pokemon Go Plus' to be postponed till September

Pokemon Go Plus©2016 Niantic, Inc. ©2016 Pokemon. ©1995-2016 Nintendo/Creatures Inc./GAMEFREAK Inc.

The Pokemon Co., a subsidiary of Nintendo Co., will postpone the release of "Pokemon Go Plus," a watch-shaped device designed to help users of the popular smartphone game application "Pokemon Go" capture Pokemon, until September this year, company officials said.

The officials explained that the company had planned to release the device in late July, but that preparations are being delayed.

Users are supposed to attach Pokemon Go Plus to their arms like a watch or put it into their pocket. The device communicates with the users' smartphones and alerts players by either flashing a lamp or vibrating if they are approaching Pokemon. Users can capture Pokemon by pressing a button on Pokemon Go Plus.

Since Pokemon Go Plus allows users to operate the basic functions of the app, it is expected to help deter users from operating their smartphones while walking.

The device, developed by Nintendo, had been scheduled to be released at the end of July for 3,500 yen per unit. However, Nintendo and Pokemon Co. decided to postpone the release because it is expected to take a considerable amount of time to improve the machine's performance and upgrade the Pokemon Go app.

Moreover, a Pokemon Co. official said there is a need to prepare to produce a larger number of units of Pokemon Go Plus because the game app has proven more popular than expected.

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